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Work We've Done That Improved Our Clients Results
Churn Reduction Algo that saved a new start-up
The Challenge
Event Ticket Sales App with amazing virality and acquisition, but was suffering from high churn making the business unsustainable
The Analysis
Analysis of events related to on-boarding, in app behavior and churn prediction.
The Results
Reduced Churn from 35% after 3 months to 12% after 5months. Increased CLV by 60%
Systematic growth from $2mil to $8mil
The Challenge
A new fast fashion company was looking for a sustainble and predictable way to grow sales. Market Fit had been established, they needed to know WHEN to add the advertising gasoline
The Analysis
Intra-Funnel analysis and marketing component analysis, to understand when the right ad components and right page designs were delivering the right expected CPA
The Results
Improved Add to Cart to Initiate Check out by 45%
Improved CTR by 200%
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